While everyone tries to figure out what the future of TV looks like, Variety reports Cox Cable has crossed over to offering internet TV service to customers in Orange County. flareWatch beta testers can buy a Fanhattan Fan TV set-top box for $99 (up to three per household) and sign up for a TV package that features 90 live TV channels (60 in HD) and includes the usual favorites like ESPN / ESPN2, AMC, CNN, Nickelodeon and TNT, with video on-demand coming soon. DVR recordings take place in the cloud, with 30 hours of storage available for each subscriber.
There is one notable limitation however, as with cable company provided TiVo DVRs, streaming services like Hulu and Netflix are not available. Cox already cloud based storage under the MyFlare brand name, and Variety also mentions the company plans to expand it with music and game services. Other providers have hinted at offering IPTV options and Comcast launched an IPTV test at MIT, but this is the first one publicly available from a major company. If you live in the area, demonstrations are available at several locations, check out the site at the link below and a preview video after the break.