Creative is no stranger to the gaming headset scene, but it operates in a verycrowdedfield -- it needs more than just big earcups and a mic to stand out. The company's new Sound Blaster EVO line of Bluetooth headsets may do the trick. Both the EVO Zx (40mm drivers) and EVO ZxR (50mm drivers) have the same Sound Blaster Axx processing as the company's sound cards, which lets them clean up low-grade audio and fine-tune effects through desktop and mobile apps. They'll also pair quickly with NFC-based devices, and players can still switch to a headphone jack or USB port when only wired sound will do. Creative hasn't dished out US launch details, but it expects to ship the EVO Zx to the UK in July for £200 ($313), followed by the EVO ZxR in August for £250 ($392). Those willing to live Axx-free can also buy the EVO Wireless and EVO in July at respective prices of £150 ($235) and £100 ($157).