The current leader in subscription video streaming is Netflix, and today at its Las Vegas hotel suite we saw some of the technology it's planning to stay a step ahead of the competition this year. First up was one of the most widely requested features -- the ability to set up individual profiles for different family members, complete with their own queues and recommendations. The profiles can be set up on device or on the Netflix site, with toggles for a preference to its Just for Kids menu UI, as well as asking a bit about your preferred movies to seed initial recommendations. We also got an eyeful of the new "Super HD" 1080p streaming, and although network issues kept us from getting a true gauge of the quality, we did confirm that the new max bitrates are well above the old "X-High" standards. Another thing we confirmed? That Cablevision and Google Fiber aren't the only US ISPs on its Open Connect list -- check the site to see if yours is.
Netflix was even showing off 3D streaming, and although we weren't able to confirm the type of compression being used (top/bottom, side by side or something else) we did watch it and it was mostly clear with only a few hints of ghosting. There are apparently several dozen 3D titles available to start, although customer reaction may dictate when/if more are added. The second screen experience we've seen on the PS3 was also shown working with Samsung TVs, in much the same manner. One thing that could make it better however, is the DIAL multiscreen initiative it's pushing with YouTube. If picked up as a standard, it would let you automatically launch these streaming services on a mobile device, and make them start playing on compatible TVs without having to launch the app on the TV first.
Not enough good news? Netflix also announced a launch date for another original series, Hemlock Grove, which hits April 19th (trailer after the break), and dropped the news that we'll be getting 14 new eps of Arrested Development in May. We expect to hear a bit more about all of that later in 2013, but if you want a preview of the features we saw then just check out the gallery.
Gallery: Netflix profiles, SuperHD hands-on