In a quiet announcement that's decidedly less exciting than last week's 4K pricing reveal, Sony's European arm shared news today that select W-series TVs are now available for customers to pre-order. A press release published in Europe lists several CES models, including the KDL-W905A, KDL-W805A, KDL-W650A and KDL-W600A, though only a few have made their way to the company's online store. In the UK, for example, you can pick up theW905 in 40-, 46- and 55-inch flavors for £1,299 (about $2,000), £1,699 (about $2,600), or £2,399 (about $3,700), respectively, with an estimated ship date in early May. The other aforementioned models have appeared with pricing across the pond, albeit without a pre-order link, so HD-hungry consumers will need to hold out for a bit before reserving one of those sets. With those W950 MSRPs approaching the top end for their class, though, we're tempted to hold out for Sony's 4K versions, which are set to ship for $5,000 and up beginning this very weekend.