Sony has just announced the VPL-VW500ES 4K projector at IFA 2013 in Berlin, and though it didn't name a price, said it'll be much cheaper than its first 4K projector. Before you start re-arranging your theater room, though, the original VPL-VW1000ES cost a cool $25,000, so "cheaper" might be a relative term. If you're undeterred, though, you'll get full 4,096 x 2,160 4K resolution thanks to native 4K SXRD panels -- technology that Sony lifted from its commercial cinema projectors. Other perks include 1,700 ANSI-lumen brightness (compared to 2,000 for the VW1000ES), a 200,000:1 contrast ratio, "Super Resolution" Blu-ray to 4K upscaling, Motionflow tech for less blur, and support for HDMI 2.0 -- which permits 60fps 4K. Again, Sony hasn't mentioned a price yet, but we did see it at a French retailer for 10,000 euros, meaning a $10,000 price seems feasible.
Sony also dropped a Full HD 3D model, the VPL-HW55ES projector, which replaces the VPL-HW50ES as its top 1080p dog while using the same SXRD tech. It boasts 1,700 ANSI-lumens, a 120,000:1 contrast ratio, a 5,000 hour lamp, an optical engine upgrade and Reality Creation technology. Both projectors offer wireless HDMI compatibility, and will arrive at some point next month. For more minutiae, check the PR after the break.