IDEA 2020The International Design Excellence Awards (IDEA), an internationally-prestigious design award program established in 1980 and awards are won only after stringent examination based on criteria including design innovation, user benefits and social impact.

Fujifilm’s Z5000 projector and Fujinon Techno-Stabi TS-X 1440 image-stabilised binoculars have each won a Gold Award at the International Design Excellence Awards (IDEA) 2020.

Fujifilm Z5000Fujifilm’s Z5000 is an innovative projector which has already been used in many prestigious installations at audio visual festivals and museums around the world. Equipped with the world’s first “folded two-axial rotatable lens” it is capable of projecting images in various directions without having to move the main unit. It can throw powerful images in directions that other projectors cannot handle, broadening the potential of spatial design of exhibitions, digital signage, art galleries and museums. It adopts compact design that allows the lens and the main projector unit to fold into a box shape. It has achieved design sophistication with its stylish appearance.

Fujinon Techno-Stabi TS-X 1440Fujinon Techno-Stabi TS-X 1440 are 14x-magnification binoculars equipped with image stabilisation that offers the world’s best* vibration correction of ±6°. The product’s excellent optical performance makes it ideal for nature and wildlife observation from a boat or a car. It has a stylish appearance with beautiful rounded edges. The entire body is coated with slip resistant rubber so that the users can enjoy a firm grip with both hands.

*Among binoculars equipped with image stabilisation using electronic gyro sensors, as of September 17, 2020 according to FUJIFILM.