Modern professionals, prosumers, and enterprise leaders demand a machine that matches their dynamic, modern, and highly mobile lifestyles without compromising on performance in any way. In an age of accelerating digital transformation and the relentless rise of AI-driven workflows, the very definition of a business laptop is being redefined. They expect them to function as mission-critical productivity hubs, powerful data-processing engines, and seamless gateways to AI integration.
At Next Enterprise Summit 2026, attended by over 1,000 industry leaders, enterprise partners, and technology luminaries, ASUS unequivocally answered regional demand by unveiling the ASUS ExpertBook Ultra across Singapore, Malaysia, Australia, and New Zealand.
Boldly positioned as “The Flagship of the Industry. Period,” this Copilot+ PC defies the established laws of physics. Encased in a featherlight 0.99 kg aerospace-grade chassis, it seamlessly integrates up to the latest Intel Core Ultra X9 Series 3 processor, an incredibly powerful GPU, and an advanced NPU into a single heterogeneous AI computing platform. Driven by a revolutionary 50W sustained thermal design and benchmark-shattering PCIe Gen 5×4 storage, the ExpertBook Ultra doesn’t just meet the standards of competing flagships- it shatters them. Meticulously engineered, it serves as a robust data execution hub and a premium statement piece for the modern executive.
Key Features of the ASUS ExpertBook Ultra
- A Featherlight Heavyweight: Crafted from aerospace-grade AZ31B magnesium-aluminium alloy through precision CNC machining, it weighs a mere 0.99 kg with an ultra-thin 10.9 mm profile. ASUS ExpertBook Ultra is also the world’s smallest footprint 14.0-inch laptop. The chassis features a 9H-hardness ASUS Nano Ceramic Technology surface treatment, delivering scratch and wear resistance five times higher than the industry standard. Even in such a slim and lightweight device, ASUS still manages to incorporate a 70Wh battery for up to 26 hours of battery life.
- Unrivalled 50W Sustained CPU Performance: Powered by the ASUS ExpertCool Pro thermal Technology and up to Intel Core Ultra X9 Series 3 Processor, it sustains an astonishing 50W CPU TDP (Thermal Design Power) without throttling. Its integrated Intel Arc B390 graphics delivers higher graphics performance than NVIDIA RTX4050 at 30W TGP. It can also maintain near-silent operation in whisper mode (under 20dB). Coupled with a massive 9600 MT/s memory bandwidth and a PCIe Gen5x4 SSD, it achieves class-leading performance, with read speeds up to 5 times faster and write speeds up to 1.6 times faster than a Gen 4 x4 SSD.
- The Pinnacle of Audio-Visual Experience: Pioneering the global market with a 14-inch 3K (2880×1800) touchscreen Tandem OLED display that drastically extends panel lifespan, reduces power consumption by 40%, and achieves 1400 nits of peak HDR brightness with 30-120Hz Variable Refresh Rate display. Paired with ultra-low reflection anti-glare glass, the Gorilla Glass Matte, and a 6-speaker Dolby Atmos spatial audio system for absolute immersion.
- Haptic Touchpad and Complete I/O Ports: ASUS is committed to delivering the best possible input experience for users. The ASUS ExpertBook Ultra features a 1.5 mm key-travel, spill-resistant keyboard for comfortable typing, along with a precisely tuned haptic touchpad that is so intuitive and accurate, you may not need an external mouse at all. The I/O selection is also highly comprehensive, with one USB Type-C and one USB Type-A port on each side of the laptop, as well as a standard HDMI 2.1 port and a combo audio jack.
- Enterprise-Grade AI & Bulletproof Security: Integrates the subscription-free MyExpert AI suite (featuring AI ExpertMeet and a local Knowledge Hub). Hardware-level security is further reinforced by compliance with the NIST SP 800-193 BIOS resilience standard, along with a self-healing Dual BIOS ROM backup, a physical webcam shield, and dual biometric authentication through fingerprint and IR facial recognition. Compliance is independently validated by SGS Brightsight Singapore, specialised cybersecurity evaluation lab.
Industry Leaders Highlight the Future of AI-Powered Business Computing
The launch event served as a powerful declaration of industry leadership, with top executives taking the stage to establish the ExpertBook Ultra as the new insurmountable benchmark in the commercial PC market.
“The ExpertBook Ultra is the absolute pinnacle of ASUS engineering and our definitive answer to the future of work,” said S.Y. Hsu, Co-CEO of ASUS, during the opening keynote. “We engineered this device with zero compromises. We understand that tomorrow’s business leaders require an AI-powered machine that thinks and operates as fast as they do, wrapped in a design that exudes elegance. This is the undisputed flagship of the industry.”
Andrew Tang, Country Manager, Intel Singapore, emphasised the hardware synergy: “Intel and ASUS share a long-standing partnership built on decades of innovation and a common commitment to delivering exceptional computing experiences. With the ASUS ExpertBook Ultra, we continue this collaboration by bringing the latest Intel® Core™ Ultra Series 3 processors to businesses across the region – enabling powerful AI-driven performance, advanced security, and premium productivity for today’s modern workforce.”
Adam Owee, General Manager, Commercial Device & Solutions Sales, Asia Region at Microsoft, highlights the role of integrated software and AI experiences. With the benefits of a Windows 11 Pro Copilot+ PC combined with the innovation delivered by ASUS in the Expertbook Ultra, enterprise users can leverage advanced AI capabilities such as real-time transcription, real-time translation, and AI-powered document search on the device. These on-device experiences are designed to help reduce latency and support data privacy for sensitive information, enabling new ways for organisations to enhance productivity and collaboration in the modern workplace.
Highlighting the intersection of technology and modern living, Emma Ou, Commercial Regional Director, ASUS (Singapore, Malaysia, Australia and New Zealand), spoke to the lifestyle element: “For professionals constantly moving between international airport lounges, high-end cafes, and executive boardrooms, the ExpertBook Ultra is a dream. The 0.99 kg weight, the sophisticated Morn Grey finish, and the ability to get 6 hours of productivity from a mere 15-minute charge redefine what it means to travel with power. It allows you to project strength, elegantly.”
Why the ASUS ExpertBook Ultra Sets a New Benchmark for Business Laptops
The ASUS ExpertBook Ultra is not simply a business laptop; it is a meticulously engineered, future-proof asset. By achieving an almost impossible combination-a featherlight 0.99 kg magnesium chassis, a thermally unrestricted 50W CPU TDP, graphics performance better than the NVIDIA RTX 4050, a staggering 14,090 MB/s Gen 5 SSD, 9600 MT/s RAM, a breathtaking 14.0-inch 3K 120Hz anti-glare touchscreen Tandem OLED display with 1,400 nits of brightness, a 70Wh battery delivering up to 26 hours of battery life, and impenetrable NIST SP 800-193-compliant hardware security-ASUS has systematically eliminated the concept of compromise.
For IT experts who demand unbreachable security, C-level executives who require supreme elegance, and dynamic professionals who refuse to let hardware bottleneck their potential, the choice is absolute. The ASUS ExpertBook Ultra is, without question, the flagship of the industry. Period. It is also the ultimate expression of the ASUS Expert Series: Trusted by IT Experts, Built for Worry-Free Business.
Availability, Pricing and June Promotion in Australia
The ASUS ExpertBook Ultra is now available from ASUS authorised resellers in Australia, with a June RRP of $3,399 (Intel Core Ultra 5 version) and is available in multiple configurations up to Intel Core Ultra X7.
ASUS is offering a $300 Flight Centre gift card with any eligible ExpertBook Ultra purchase via redemption during the month of June.
