The iconic over-ear headphone, Beats Studio Pro, gets three popular neutral colours with the all new “Beats x Kim“. This is the second collaboration between Beats Studio Po and Kim Kardashian.
Beats Studio Pro offers next-level audio fidelity, Active Noise Cancellation and Transparency modes, Personalised Spatial Audio with dynamic head tracking, UltraPlush leather cushions, up to 40 hours of battery life, Lossless Audio via USB-C, and enhanced call performance. It is also compatible with Android phones by downloading the Beats companion app.
“Beats x Kim” is a visual expression of creativity and identity wrapped around premium sound. The new collaboration reimagines Beats’ flagship over-ear product in three neutral colours inspired by Kardashian’s signature palette: Moon (light), Dune (medium) and Earth (deep). The rich hues coupled with Studio Pro’s sleek design create an elevated listening experience with style in mind.
Kardashian first partnered with Beats in 2022 on a special-edition Beats Fit Pro, which became the brand’s best-selling collaboration and sold out on Apple.com.
“I’m so excited we’re bringing these three popular, chic colours to Beats’ most iconic and advanced headphones,” said Kim Kardashian. “Beats Studio have always been a fashion statement, so I can’t wait to see how everyone styles them.”
To accompany the launch, Kim Kardashian and late-night host Jimmy Fallon teamed up for the official campaign, which featured a humorous competition to determine who would earn the next
Beats collaboration. The winner was announced during Kardashian’s appearance on “The Tonight Show Starring Jimmy Fallon” on Thursday. Watch the campaign produced by creative agency Mirimar.
“Beats x Kim” is available for purchase online at JB HI-FI in Australia for AUD$529.00 now, Thursday 15August 2024, at 2pm AEST.
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