Have you ever considered the correlation between technology and productivity? An especially hot topic among the burgeoning Gen Z workforce, a staggering 62% of enterprise workers in Australia admits that they would switch jobs for access to better tools that make them more efficient. This is the conclusion of “The Future of Time“, a research conducted by Adobe.
As remote and hybrid work arrangements become commonplace, the right technology setup emerges as a fundamental driver of success. Swift computer start-ups, glitch-free software, and optimised peripherals are no longer mere conveniences; they are the essential building blocks of a thriving work environment.
In June 2021, a staggering $656B was the estimated spending on Future of Work technologies. (June 2021 IC Worldwide Future of Work Spending Guide).
Time is more of a premium than ever
“Picture a world where high quality webcams and microphones effortlessly enhance virtual interactions, and customised peripherals smoothly simplify tasks,” says Sean Byrne, Head of Logitech B2B ANZ. “We’ve got the tools and tech to make working together online easy, smashing those distance barriers. In this setup, being productive feels like second nature, all the little frustrations vanish, and creativity can run wild.”
“Gone are the days of annoying glitches caused by finicky hardware and complicated software. Now, we’re seeing a wave of innovation that focuses on what employees really need and go through. Modern technology goes beyond basic devices, offering tailored solutions that boost personal tasks and contributions across various roles.”
The pandemic has put personal time at a premium. Across businesses of all sizes, COVID-19 changed our perception of time – from putting in longer hours to feeling pressure to be “always on” – as work and home life blend together. Even now in 2023, time is at a greater premium than ever with one in two enterprise workers and SMB leaders working longer hours than they would like, and half of these say they work more than they did before COVID-19.
Time pressures exacerbate burnout
It has been a power struggle between employers and employees, with the latter holding their company responsible for these pressures. Unless employers address these challenges, many are willing to switch jobs for better work-life balance and control over their schedule. Especially with Gen Z and millennial workers, employees want to be in control or be able to work remotely.
SMB leaders are also feeling the impact, with one in three struggled with employee burnout or attrition. However nine out of ten employees and SMBS are interested in tools to help them tackle the tasks that get in the way of efficiency. One in two enterprise workers would switch jobs if it gave them access to better tools to perform their tasks.
Exceptional tech’s emotional value extends beyond tangible benefits, showcasing a company’s commitment to its workforce’s holistic success and well-being. By embracing advanced technology, organisations send a strong message: their employees are valued contributors integral to the company’s mission.
As we navigate the evolving work landscape, recognising and harnessing the emotional value of exceptional technology is crucial. Together, we can drive workplace transformation through cutting-edge tech solutions, elevating our job satisfaction and unlocking our collective potential.
The full report “the-future-of-time” is available here. It’s well worth a read before considering the many helpful tech from Logitech that will supercharge your work efficiency.
